As a Brand Manager, you’ll be responsible for the development and execution of regional brand strategies, go-to-market communication, and digital campaigns. This role focuses on building strong brands that delight target consumers and deliver outstanding business results. With 5-8 years of experience in aesthetics, beauty, or dermatology marketing, and expertise in digital strategy, you’ll drive impactful campaigns and elevate brand equity. Apply now!

At DNA Recruitment, we carefully review all applications and aim to contact every suitable candidate within max. 5 working days. If you don’t hear from us, please consider your application unsuccessful on this occasion.

Brand Manager – Job Responsibilities:

• Develops an in-depth, and thorough understanding of target consumers, consumer portrait, and Consumer Experience framework/funnel for the brand. 
• Ensures that the Brand Essence governs everything the brand says and does. 
• Ensures consumer and customer centricity in all brand-related activities. 
• Ensures efficient, effective, flawless execution of New launches 
• Understands the impact of advertising and customer investments on the brand and acts upon it. 
• Manages the development of Big Ideas and Campaign Ideas, HCP, and consumer engagement strategies. Creates attractive and rewarding brand experiences across contact points. 
• Works in partnership with communication agencies and ensures all brand communications contribute to enhancing the company’s and brand(s)’reputation. 
• Drive brand promotional tactics, and provides recommendations on pricing and promotional strategy and the selection of SKUs for key customers. 
• Leads the development of strong and functionally-aligned brand and commercial plans. Ensures execution of plans; tracks and monitors impact on brand performance and brand health. Executes local digital/eBusiness strategy in alignment with key local, regional, and global stakeholders. 
• Supports decision-making by providing ongoing data and insights related to brand properties (e.g., websites, social, ) and industry trends. 
• Directs consumer interaction through real-time digital channels (CRM, social media platforms, etc.). Owns digital asset management. 
• Regularly tracks the relevant digital KPIs (including internal and industry benchmarking) to ensure achievement of targets.

Brand Manager – Job Requirements:

• Higher education in business management and marketing with excellent track record. 
• Minimum 5-8 years experience in brand marketing, ideally in medical aesthetics, beauty, or dermatology,  industries which may include some years in other functions,e.g. sales, MSL, and event management.
• Understanding of key drivers of brand/product P&L and how to action them. 
• Strategic Planning & Execution
• BudgetManagement & ROI Optimization
• KOL & InfluencerMarketing   
• Stakeholder& Agency Management
• Experience in leading product launches or complex renovation projects working with cross-functional teams. 
• Cross-functional Collaboration
• Strong learning agility. 
• Projectmanagement skills.
• Strong relationship management and communication skills. 
• Good understanding of digital marketing and social media. At least 2-3 years of experience with digital & social marketing tools. 
• Ability to prioritize and plan effectively. 
• High problem-solving skills.
• Innovation mindset / Ability to think “out of the box”

Seize the opportunity to elevate your career as a Brand Manager in the dynamic aesthetics industry. Join a fast-growing organization and play a key role in driving impactful projects and shaping the future of the MEA region. Apply now!

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